Category Archives: Content Marketing Tips

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3 Content Strategies

3 Content Strategies That Will Always Work

Today’s audience is growing smarter by the day. They ignore TV commercials, skip magazine advertising, and have grown oblivious to shiny banners and buttons, rendering them completely irrelevant. Enter content marketing – a smart way to approach your customers by providing them something of value in return. Keep in mind one thing though, content marketing may be smart, but it’s hardly a fresh approach. In order to get some attention in the crowded and saturated place we like to call the Internet, you have to do your best to rise above the numerous competition. Let’s see how.

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Creating Viral Real Estate Videos

Selling or buying a home involves a lot of subjective and emotional decisions. Before any transactions take place, a real estate professional will need to make critical decisions, and may be required to get more creative if he or she is to get in front of sellers and buyers.

One thing that’s certain is that using real estate video marketing is amongst the best ways to address and appeal to the subjective, emotional factors that are synonymous to almost every transaction. As it is with nearly all other forms of marketing, poor video marketing tactics could end up turning off a seller or buyer just as fast as it irks them.

In this piece, we will be providing useful tips that if followed, could make it easier for you to make viral real estate videos that attract both buyers and sellers to your business.

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 The Only Content Marketing Tips You Will Ever Need

These days, everyone is on the hunt for valuable information. If you can provide it, that will place you far ahead of the pack. Smart business owners understand the pull of this and they are using it to their advantage. Here are four content marketing tips that are guaranteed to catapult anyone to success.

Keep An Eye On Trends
One way to get the attention of your target audience is to talk about things that are relevant to them right now. No one wants to read about something that was the hot topic two months ago. Take the time to do your research and offer what the people want.
On that same token, try your best to offer new insight when you are creating content on trending topics. If your posts look exactly like everything else that can be found on the Internet, no one will be compelled to head your way to get the information they are looking for.

Create Videos
This cannot be stressed enough. While images used to be the hottest thing in content marketing, this has been replaced with video. Everywhere you look, people are watching videos and sharing them with others. If you make a video that has the potential to go viral, you will have hit the jackpot. Keep in mind that you should focus on making a relevant video.

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